Grey Pine Group


The Grey Pine Group is an experienced association management firm, which serves many unique association formats across a variety of industries. We offer a layered, integrated approach to our association management services, including operations, strategy, grassroots advocacy, and communications, to name a few. Your membership retention, public relations, and advocacy efforts will be given top priority as we adapt your strategic plan to evolve alongside your industry.

Our commitment to each client often requires intensive planning of large meetings and events, legislative visits, and industry lobby days. We will work with you to design a customized strategy, and will always provide on-site meeting and event assistance from our team members, allowing you to utilize the knowledge of our experts to meet your organization’s needs.

It is our goal to operate as a seamless extension of your team, and when needed, we are happy to serve in a more “in-house” capacity. We will partner with you to achieve your association’s objectives with effective marketing campaigns, social media guidance, and communications strategies that will enhance membership lead generation. Whether your needs are full-service strategic consulting, advocacy efforts, or financial oversight, our association management experts will grow the success of your association with exceptional dedication and service.

Whatever scope of services you choose, we promise to deliver added value, integrated management, and advocacy leadership to effectively advance the mission of your organization and create value for your members.


The operational efficiency of an association is essential in driving your organization forward. Up-to-date bylaws, effective and responsible board meetings, and fiscal compliance are essential for the Board of Directors to achieve the visible success that members expect. The Grey Pine Group has you covered, by organizing board meetings, crafting meaningful agendas, and implementing other best practices that ensure your organization is firing on all cylinders.


A well-planned and executed strategy is the foundation of every association. We are fully equipped to support your organization’s strategic planning needs, overseeing the goals and objectives throughout the process of implementation and execution. Our strategic planning is always done in partnership with our members, as we craft, organize, and implement tactics to support your organization’s mission, stability, and growth.


Our advocacy services will position your organization to shape legislation and drive regulations that will positively impact your members. Grey Pine will work with your organization to establish or grow the group’s legislative presence, while leading the effort to activate your membership in support of critical legislative and regulatory priorities. We will also develop key messaging points and grassroots training opportunities to create a consistent legislative effort across your entire membership base.


Association events are a great way to bring members together, provide a platform to share valuable ideas, and generate revenue for the organization. Our events team excels in planning functions of any size, from small networking sessions to large-scale conferences, giving your members a chance to fully engage and participate in supporting your organization’s mission.


The strength of an association is directly impacted by the strength of its membership. Each provides inherent value to the other, and as we partner with our clients to grow your membership base, we will help strengthen the tools at your disposal to offer tangible added value to retain loyal members.

Accounting & Financial Management

Healthy financial status is key to the success of an organization. We can assist by providing organized, real-time financial data that is readily accessible and transparent, providing detailed insight into the financial health of your organization. Our team can also assist in crafting and tracking annual budgets to support your organization’s financial targets, ensuring that your revenue and spending aligns with your future goals and objectives.

Marketing & Communications

Our team, as well as our trusted external communication partners, bring extensive experience in marketing and communications tactics to support and amplify your organization’s message. We are also experienced in developing member outreach deliverables, advocacy messaging, modernized websites, and digital strategies to support client needs.

Social Media

Social media has become an integral part of our daily lives, and our social media experts can provide valuable tools and resources to help your organization be effective across various social media platforms. We can assist with messaging, content creation, audience engagement, and targeted social outreach efforts, giving you a wider social connection than you ever thought possible.